Milestones and Memories: A Look Back at 2024
As we enter the new year, we couldn't help but reflect on everything we achieved over the past 12 months. One of the highlights of WOW GEAR's journey? The successful launch of our new WOW CUP products. From months of careful planning to seeing our customers' amazing responses, it’s been a rewarding experience that has set the tone for even greater things to come in 2025.
Sustainable WOW CUP Mini and WOW CUP Baby in soft colors
We kick off the year with the launch of our favorite WOW CUP Baby in new trendy colors. The series was inspired by simplicities in life and the softness and innocence of a new baby´s lifestyle.
The series features three new colors - Simply Rose, Graceful Blue and Tranquil Green. These new colors quickly became our customer's favorite!
In March, We couldn´t miss the Inspired Home Show. We had a great time featuring all of our products - WOW CUPs for children but also our popular GRIPmitt, the kitchen and BBQ tool for every cooking lover.
In May, the WOW CUP Mini for children from 6 months got a new and more sustainable feature and healthy function with an adorably decorated single-wall 18-8 stainless steel bottle. WOW CUP Mini stainless steel comes in a lightweight 10 oz capacity that fits perfectly in babies' and kids' hands. The bottom part is covered with a silicone bump guard that prevents loud banging noises and denting of the bottom of the bottle and surfaces in your home.
We also traveled to the ABC Kids Expo in Las Vegas and presented our new products. The show celebrated 20 years and WOW GEAR is very proud to be part of its history! In 2014, we launched our first WOW CUP baby there and won the Innovation Award!
From BBQ News Features to World Market Shelves: GRIPmitt’s Great 2024
GRIPmitt became a proud member of NBBQA, National Barbecue and Grilling Association and was also featured in BBQ News Magazine (Page 34). In August, we partnered with some amazing brands - Resharp, MeatStick and Chef´s Press Grill and did a big Giveaway. If you missed it last year, you can definitely expect some more this year!
We are also thrilled that GRIPmitt from September 2024, GRIPmitt is available at
World Market stores nationwide. This exciting milestone means that you can easily find it on the shelves at your local World Market across the country just in time to elevate your next family gathering or backyard grill party. We are proud to partner with World Market to bring our innovative and versatile mitt to even more homes.
A big part of 2024 was dedicated to developing exciting new products that will make elevate your kitchen and BBQ game even more. From countless hours of design and testing to perfecting every detail, we´ve been working hard behind the scenes and we cannot wait to share these products with you. Stay tuned, these new launches are just around the corner!
As we approach the end of this 2024 recap, we want to thank you—our customers, supporters, and community. Your trust, feedback, and encouragement inspire everything we do.
Here’s to a great 2025!
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